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If there is one trend that defines the 2020s, it is the ruthless efficiency of short-form video. TikTok, YouTube Shorts, and Instagram Reels have fundamentally rewired the expectations of entertainment content.

Audiences are increasingly retreating into "background media" and nostalgic rewatches.

As we look toward the horizon, three technologies promise to disrupt the landscape again.

The Mirror and the Molder: How Entertainment Content Shapes and Reflects Society